Good menu descriptions lead guests to order more items at a given sittingĬustomers typically spend just 90 seconds looking over the menu, and this time does not expand to accommodate any confusion caused by a poorly written menu. When tempting language makes three entrees seem irresistible, customers will order one of them and possibly return two more times to try the other two on future visits.ģ. Good menu descriptions entice guests, leading to repeat business A good description won’t compensate for bad food, of course, but when customers believe that you are offering something distinctive, something that they can’t get anywhere else, your restaurant reaps the benefits through increased traffic and guests’ perception that the dish’s price is more justified.Ģ. Strong menu descriptions take a dish out of the realm of being a commodity and make it appear better than a similar dish being sold by a competitor across the street. Menu descriptions allow a restaurant to differentiate itself In particular, they can positively impact your restaurant in the following ways:ġ. This is unfortunate, because menu descriptions allow you to share the heart and soul of your restaurant with customers and can have a defining impact on a restaurant’s reputation and profits. It does not store any personal data.GOOD MENU DESCRIPTIONS LEAD TO HIGHER PROFITSĪ very big problem I see with most restaurants is that they describe their menu items with a lifeless list of ingredients. The cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. The cookie is used to store the user consent for the cookies in the category "Performance". This cookie is set by GDPR Cookie Consent plugin. ![]() The cookie is used to store the user consent for the cookies in the category "Other. The cookies is used to store the user consent for the cookies in the category "Necessary". The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional". The cookie is used to store the user consent for the cookies in the category "Analytics". These cookies ensure basic functionalities and security features of the website, anonymously. Necessary cookies are absolutely essential for the website to function properly. This Mediterranean favorite is a simple and delicious meal that is perfect for any night of the week. Repeat until all calamari is cooked.Īdd the dressing to salads and top with fried calamari. Carefully remove the calamari from the oil with a slotted spoon and place it on your paper towel-lined plate. Do not overcook or your calamari will become chewy. Cook for 1-3 minutes or until the rings become lightly golden. Place a few rings at a time into the heated oil. Heat the vegetable oil in a pot over medium-high heat (340☏). Gently toss to coat, and shake off any excess coating. Have a double layer of paper towels on a plate ready for draining cooked calamari.Īdd the calamari rings into the flour mixture, a few at a time. In another medium bowl, combine the flour, cornmeal, and salt. ![]() Top with your shallots, tomatoes, and cucumbers, then set them aside for the time being. Do not rinse the calamari or pat dry, simply shake the strainer to remove the excess moisture.ĭivide the mixed salad greens between 4 salad plates. Cover the dressing and refrigerate.Īfter the calamari is done soaking, remove it from the fridge and drain well in a colander. Mix it all together well and season with salt, to taste. Add in the panko breadcrumbs, crushed almonds, minced garlic, lemon juice, olive oil, Greek yogurt, and mayo. I recommend chilling it in the fridge for 2 hours, but if you are short on time, soak for at least 30 minutes before frying.įor the dressing, you will need a medium bowl. Add in the calamari, making sure to cover all of it with the liquid. In a large mixing bowl, combine your sparkling water, lemon juice, baking soda, sugar, and salt. The acidity in the lemon juice will help break down the texture, leaving it much less chewy. ![]() ![]() This will allow it to tenderize and even takes away some of the fishy smell. This is one of those times.įor the best possible results, I highly recommend you soak your calamari before cooking it. Here at CoolBeanCooking, I am all about making quick and easy recipes that taste amazing-but sometimes there’s additional prep time that needs to be done ahead of time.
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